What The Clickbank Affiliate Program Is
ClickBank is a different type of affiliate network in that they are not just a broker and they are not really a normal vendor – ClickBank fulfills the best of both worlds by supplying a list of available vendors and electronic media goods broken down into various categories as well as handling the engines, link creation and tracking necessary to allow you to market and sell those goods on your pages. In effect you can think of ClickBank as a broker who also handles much of the legalities, payment handling and tracking while providing you assistance and guidelines on how best to legally market and sell the service products that they have available. They also allow you to list and sale your own software, eBooks and other goods if approved and if they meet their strict guidelines and policies, without a huge contractual obligation or a minimum qty of sales as many other online vendors require. ClickBank is quite simply the future of ecommerce for the everyman …
Basics of the Contract
As with any business transaction there has to be an agreement, or contract which stipulates what each party is responsible for and will be held to. Depending on whether you are just joining as an affiliate seller or have product(s) to list with ClickBank for sale the terms and contracts vary, but the client contract which details exactly what they provide, what you are responsible for and what arbitration methods are allowed follows:
Client Contract
A quick summary of the details of this contract as of February 2007 state that the client is:
- Bound by the laws of Boise, Idaho and its jurisdiction should any conflicts, claims or suits arise
- Assuming full responsibility to use ClickBank affiliated services
- An independent party and cannot represent or claim to represent ClickBank directly and specifically that you are
- Not authorized to make any warranty or obligations on behalf of ClickBank
- Solely responsible for reporting and paying any income taxes and withholdings
- Responsible for obtaining any licenses or permits required to operate a business on your site
- In agreement that by promoting products listed by ClickBank that you
- Do not imply or suggest warranties or policies that conflict with ClickBank’s eight-week return policy
- Will not allow unauthorized or unlicensed use of materials or images and will not take part in such yourself
- Will not interfere with tracking of commissions or normal flow of traffic from affiliates
- Will apply by and include any required U.S. Federal and state regulations and policies regarding advertising and consumer protection as discussed in their online form at: http://www.ftc.gov/bcp/conline/pubs/buspubs/dotcom/index.pdf
- Products you submit for sell are subject to the “ClickBank product and publisher review program” and that your products may be rejected or the amount kept in reserve etc. changed as deemed necessary by ClickBank at their sole discretion
- Will provide up-to-date email addresses and will respond within 24 hours to communication from ClickBank at any time.
- Not allowed to send or cause to be sent messages by electronic means for promotional purposes that
- Are sent to people who have opted out or requested to not receive such advertising
- It will not contain any false or misleading information including your contact or product representation attributes
- Such messages will not have invalid message headers or ‘masked origins’ nor include mousetraps such as pop-ups or other annoyances
- All messages have a clear and functional way to ‘opt out’ of future correspondence and that such functionality will remain functional for at least 30 days from the date the message is sent
- Aware that ClickBank can temporarily or permanently in some cases seize all funds in your account should it be determined that you have been involved in:
- Illegal activity or violations of Federal and State regulations
- Disregarded ClickBank rules and policies
- Are involved with a lawsuit directed at ClickBank or its’ employees or have participated in legal threats, abusive language, harassment or other behavior deemed antisocial directed at the company or associated parties
- If needed to secure payment and performance of any indebtedness you have incurred
- Aware that the contract is subject to modification at any time
Sales Contract
To sell goods with ClickBank you need to have a “Publisher Account” set up, and bear in mind that all products sold by ClickBank must meet the following criteria:
1) They must be digitally delivered from web pages, downloadable files or via email
2) They must ship within 24 hours of purchase, immediately preferred
3) Shipped delivery can be offered as a supplement or a courtesy but must not be vital to the use or functionality of the product
4) There must be a valid technical support email address which is responded to within 24 hours of receiving an email, and not by an automated emailer
5) Products must have English support hosted on your own web site in a domain name you own (no free sites) and be fully compliant with US law including the FTC Advertising Rules and Disclosure Rules.
If you meet these criteria you need to have two web pages, both hosted on a web site you own or control under a domain name you own or that is registered to you, consisting of a:
1) Pitch Page
This page will describe and market the product or eBook to be purchased at ClickBank and will have the payment link which the customer can use to obtain the good or service. Items that need to be detailed on such a page include:
· Detailed description
· How it will be delivered and in what timeframe
· Details about the ClickBank payment link
2) Thank You Page
This is the page the customer sees after they pay with ClickBank and will only be seen once payment has been tendered and approved. It should include details such as:
· A thank you for buying your product
· Contact and technical support information
· A reminder that the charge will show up as “Clkbank*com” on any credit card or bank statement
· Requests for information for follow-up or registration purposes
· An ‘exit’ link to return the customer to your primary page or away from the thank you page
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