How Affiliate Programs Pay You
When it comes time to get paid we are all ready to line up, but most of us prefer cold hard cash to checks or goods – if your employer wanted to start paying you in food stamps for instance odds are you wouldn’t be too pleased with that, so the method as well as the monetary nature of payment is important to understand. Some affiliate programs only pay with online cash or with ‘credits’ towards goods or services, which may be okay for some people who can use those products but isn’t appropriate for most of us. Today’s rich market for affiliate programs and the nature of mankind has pretty much eliminated these sites however, and most sites today pay either in some form on ecommerce cash or direct check payments although often some minimum timeframe and minimum payout amounts are stipulated.
Exactly what is it you are getting paid for though? With most affiliates payment terms break down into either one of four methods they will pay based on, including:
· Sales
Also referred to as ‘per sale’ or ‘cost per sale’ program the merchant pays a percentage of the sale price (or sets it aside) when the purchase is finalized or a fixed amount based on a sales range.
· Clicks
With this payment method the number of visitors who follow a link from a specific affiliate site is tracked and a ‘per click’ fee paid for every visit to the page from a unique visitor, whether or not a sale is made.
· Leads
The ‘Lead’ plan pays based on the number of visitors who are referred and who sign up or request information from the site. Similar to the ‘per click’ method this simply stipulates some interaction and agreement from the visitor to ensure some worthwhile information is obtained from the transaction.
· Volume
This is effectively a flat ‘advertising’ program and is often not referred to as a true affiliate program, where a banner ad or link to a merchant site is paid for on a monthly or location basis to attract attention and visitors. Often called a “pay per impression” program or “pay per view” these are a harder sell due to the higher risks for the merchant, and tend to be offered only to very high-volume sites such as eBay or Amazon where being seen is worth the price of admission
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