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The EASY Money Is In The List

Initially you will be building a list of prospective customers; also know as a contact list or lead list. These leads will come through your list building system.

The Ultimate Goal
"The Easy Money's In The List" is the absolute truth, but it takes dedication to purpose and tenacity to build a targeted and viable list of prospective customers, into a list of customers that have proven to be regular buyers of your goods and services.

When you have reached the ultimate goal you will have literally created a money machine that prints profits on demand.
So what we are actually talking about here ultimately is E-mail Marketing.

There are dozens upon dozens of variables that can affect your business - and ultimately your profits - that are unforeseen and totally out of your control.

But if you focus your efforts on building a list in your niche… none of that matters. Your list is yours and yours alone! It will make you money month after month.

Your Goal Should NOT Be To Build A Big List

The goal in e-mail marketing is not to build a big list.

It's also not about building a targeted list.

Your goal should be about building a big AND targeted list.

For Sample's Sake, Here's A Hypothetical Goal Scenario: Let's say you have set yourself a goal to produce an additional $2,000.00 per month through E-mail Marketing. If you have a list of 2,000 prospects and customers, then you need to make $2,000 per month. Again this is hypothetical.  What your actual goal amounts to is up to you.  Just make sure you keep it realistic.

So if you're not at least making $2,000/mo off a 2,000 person subscriber list, then you're not meeting your goal. If this is the case for you, then your problem is probably that you don't have a list targeted to those most likely to buy or you.

Again, you won't find out how to market to your list in this guide. That is for a newsletter or follow up course. You will learn how to gather contact information of targeted, interested prospects and customers that you can test to end up with the ultimate list of proven repeat buyers.

Leon Edward is the owner and webmaster of Internet Home Business
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